The Rochester Hispanic Business Association (RHBA), a Rochester Business Alliance affiliate, featured Dr. Anahita Williamson, Director for RIT’s New York State Pollution Prevention Institute (NYSP2I) and engaged RHBA members with data driven results acquired through their studies and build the case for going green. Dr. Williamson leads NYSP2I, an institute within RIT focused on sustainable solutions and delivering cost effective improvements that reduce environmental impacts for businesses, communities and stakeholders.
Dr. Williams’ explained incentives and the need to conserve natural resources “to do business in a sustainable way and bring awareness about the impact on the environment through the services and products they produce.” Dr. Williams highlighted that “small and medium sized businesses may want to go green, but may not have the resources and NYSP2I can help.”
RHBA members were eager to share opportunities with youth and how they can go green and “this is where community grants help teach youth through educational workshops,” shared Dr. Williams. RHBA members also inquired how they can engage minorities in this growing field. Dr. Williams expressed her commitment to “exposing youth through presentations and share her career path to motivate others to go green.” In closing Dr. Williams explained “new business have a worthwhile opportunity in going green, but also established ones, making a phone call to our institute can help job creation/retention and still have a profitable outcome” for the community at large.
Check out photos from the event, click here.